Responsibilities:
• Updating website to appeal to current and future customers
• Knowledge of HTML, CSS and web development tools
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Write content that is SEO-friendly and generates traffic with a high conversion rate
• Nurture the community by writing insightful articles for social media
• Keep current knowledge of online trends
• Brainstorm and develop ideas for creative online marketing campaigns
Skills
• Proficient knowledge and experience in SEO tools (e.g. Google Search Console, Google Adwords, Google Webmasters, Moz, SEMrush, etc.)
• Proven experience in social media and content marketing
• Basic Knowledge of Photoshop is required.
• Solid knowledge of web analytic tools
• Hands on experience in online marketing and measurement
• Ability to collaborate effectively in a team environment.
• Ability to working on online content.