The successful candidate will work as a support for the head of marketing in the business of love child organics. In the role of marketing and social media assistant you will be responsible for developing and executing an integrated digital marketing strategy across all social media channels. As well, you will be required to assist with additional marketing initiatives within the business. Ideal candidates are creative, process and detail orientated, have strong written communication skills and work well in teams as well as independently.
Key tasks and responsibilities:
- develop and execute an integrated digital marketing strategy across all social media channels.
- plan and execute the day to day operations for social media
- coordinate, assist with the development of, and implement, the social media calendar
- assists in writing and editing of promotional literature, newsletters, the website and periodically the blog
- play a role in ensuring that all locally-developed creative marketing materials undergo brand review and adhere to strict brand guidelines
- stay on top of current trends, updated rules and best practices in online marketing
- assist the head of marketing with a variety of administrative tasks
- plan and implement strategies to grow social media following and engagement across all channels
- ensure consistency of messaging across multiple networks with integrity to brand guidelines, core values and brand voice
- be the main contact and individual responsible for real time customer service conversations on social media and additional channels
Experience and education required:
- extensive knowledge and experience of social networking channels - facebook, twitter, pinterest, instagram, you tube and wordpress
- post-secondary education in social media and marketing
- recent work experience in social media
- interest in babies, children, health, nutrition and child development
- prior experience in customer service, advertising, pr, photography and/or graphic design is not required, yet preferred
Skills and abilities required:
- strong project management skills - organized, extremely high attention to detail, able to manage multiple time-sensitive projects
- strong analytical and problem solving skills and abilities
- communication skills - ability to drive results through effective, clear and timely communication
- approachable, diplomatic, helpful and patient approach to customer service
- dynamic, confident and collaborative personality
- ability to communicate effectively with consumers in the voice of love child organics
- entrepreneurial nature
Time requirements and allocation:
40 hours per week. Time commitments to be discussed, agreed upon and signed off on in contract
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Set Clear Goals: Define short-term and long-term career goals. Having clear objectives will help you stay focused and motivated.
Self-Assessment: Reflect on your strengths, skills, interests, and values. Understand your personal and professional preferences to make informed career decisions.
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Networking: Build a strong professional network by attending industry events, joining online communities, and connecting with colleagues and mentors.
Mentorship and Coaching: Seek guidance from experienced professionals who can provide valuable insights, advice, and support.
Job Rotation: Explore different roles within your organization to gain diverse experience and broaden your skill set.
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Leadership Development Programs: Participate in programs designed to nurture leadership skills and prepare you for higher responsibilities.
Online Presence: Build a strong online presence through platforms like LinkedIn to showcase your expertise and connect with professionals in your field.
Volunteer and Pro Bono Work: Offer your skills to nonprofit organizations or volunteer for projects that align with your career goals.
Personal Branding: Define your unique value proposition and personal brand to differentiate yourself in the job market.
Public Speaking and Presentation Skills: Improve your communication skills by practicing public speaking and giving presentations.
Career Workshops and Seminars: Attend workshops and seminars on topics like resume building, interview skills, and job search strategies.
Industry Certifications: Obtain relevant certifications that demonstrate your expertise and commitment to your field.
Skill Showcasing: Create an online portfolio, blog, or website to showcase your projects, accomplishments, and skills.
Read and Stay Informed: Keep up with industry trends and developments by reading books, articles, and research relevant to your field.
Time Management: Develop effective time management skills to prioritize tasks and maximize productivity.
Goal Tracking: Regularly review your progress toward your career goals and adjust your strategies as needed.
Embrace Challenges: Take on challenging projects that push you outside your comfort zone and help you acquire new skills.
Feedback and Self-Reflection: Seek feedback from supervisors, peers, and mentors to identify areas for improvement. Engage in self-reflection to assess your growth and areas of development.
Remember that career development is a continuous process. It's important to tailor these techniques to your individual needs, preferences, and career goals. Regularly assessing your progress, adapting to changes in your industry, and being open to new opportunities will contribute to your ongoing professional growth.