Digital/ Social Marketing Specialist
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Responsibilities
• Plan and execute all strategy, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
• Proven working experience in digital marketing
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
Dress Code
Interviews to be attended in proper business formals. Be courteous, conscientious and show up on time, be well groomed and well-dressed.
Must mentioned applied position in Email subject line.