• Ensure the development and execution of a high quality marketing plan and program.
• Taking the lead and full responsibility on implementing the marketing strategy
Create and nurture a sustainable and positive image in the market place through the well thought out creation and execution of the marketing plan.
• Ensure that all corporate marketing, activities and collateral are produced to the highest standards
• Maintain the credentials library and pitch presentations
• Development of, and responsibility for, the Middle East Marketing budget.
• Responsibility for activation of marketing plan and events, through hands on execution and delivery, ensuring that all key stakeholders are kept informed and involved where appropriate Champion new lead generation, relationship building and new business networking.
• Proactively build, manage and sustain a quality pipeline of prospects for conversion, with the emphasis on quality and client relationships rather than projects
• Manage all inbound new business enquiries, qualifying potential opportunities and developing next steps. Oversee responses to inbound new business opportunities to the highest standards
• Develop a database and contact strategy. Generate a regular flow of client based and agency new business opportunities each month, from inbound calls, leveraging network contacts and outreach activity.